Nandos Analysis - 5199 Words

Table of Contents: |Serial |Topics | | | | |1 |Introduction | |1.1 |Origins | |1.2 |Objectives | |1.3 |Scope |†¦show more content†¦In this course, it is mandatory to do practical study about consumes of a specific company or product. This study and the resulting report was conducted and submitted as a partial requirement for the Consumer Behavior. While doing the course we have learned the factors of influencing a buyer’s decision’s, learning, attitude, memory, self-concept and other important things. To implement all of those factors and to get practical experience Mr. Farhan Faruqui, the course instructor of Consumer Behavior, has given us this assignment on â€Å"Nando’s†. 2. Objectives: Though the study, we will be able to know about the target markets of Nando’s and buying motives and preference of the consumers. We will know about the current market condition of Nandoe’s. From this report it will be easy to define that how the individual will be influenced to go to Restaurant and what they feel and think about other competitors. 3. Scope: Basically we are concerning about the Nandoe’s food. The area of survey was based on especially Dhaka city but we have taken survey from own university. So all the conjectured will be made based on Dhaka city. It is a comprehensive report based on structured questionnaire survey, data collection, data calculation, people’s opinion, our perception and knowledge, book of Consumer Behavior, newspaper and so on. We have tried of our level best to do a better and flawless report. 4. Limitations: Like other reports, we had to face someShow MoreRelatedNandos Services Operations Analysis Essay3534 Words   |  15 Pagesservice sector operations management for Nando‟s Stroud Green in London. 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